Stronger Visibility. Smarter Strategy.
Helping Insurance & Financial Businesses Grow with Smarter Marketing.
Nordique helps insurance agencies and financial businesses attract qualified prospects, strengthen their online presence, and build sustainable growth through strategic marketing systems—not disconnected tactics.
Marketing That Builds Trust. Drives Growth.
Success in insurance and financial services depends on credibility, visibility, and long-term relationships. Nordique helps businesses build marketing systems that increase visibility, establish trust, generate qualified opportunities, and support sustainable business growth. Every recommendation is built around one objective:
Helping your business grow.
4x
Conversion Rate
100%
Results-Based SEO
10+
Years of Strategy
1st
Page Domination
WHO WE HELP
Built for Insurance & Financial Businesses
Whether you help clients protect what matters, build wealth, finance major purchases, or navigate complex financial decisions, your marketing should inspire confidence before the first conversation. Nordique partners with businesses including:
Insurance Agencies
Financial Advisors & Wealth Managers
Financial Planning Firms
Mortgage Professionals
Accounting & CPA Firms
Tax Professionals
Employee Benefits Firms
Commercial Insurance Brokers
Retirement Planning Firms
Independent Financial Practices
How We Help Businesses Grow
Organize services around outcomes rather than tactics.
Get Found
Improve visibility through Local SEO, Google Business Profile optimization, and search marketing so prospective customers can find your business.
Build Trust
Professional websites, reputation management, content, and branding that establish credibility before the first conversation.
Generate Qualified Opportunities
Conversion-focused websites, paid advertising, and lead generation systems designed to turn visitors into customers.
Grow with Confidence
Strategic marketing guidance, transparent reporting, and continuous optimization focused on measurable business growth.
Why Nordique
Why Businesses Choose Nordique
- Founder-led strategy from start to finish.
- More than 15 years of marketing experience.
- Real-world insurance and financial services experience.
- Business-first approach to marketing.
- Transparent communication and measurable results.
- Long-term growth over short-term tactics.
Meet the Founder
Marketing Expertise Built on Real Business Experience
Nordique was founded by Heidi Johnston after more than 15 years helping organizations strengthen their brands, grow their businesses, and connect with the right audiences.
Beyond marketing, Heidi has firsthand experience owning an Allstate insurance agency and working as a financial planner, providing a unique understanding of the challenges insurance and financial businesses face every day.
Today, she combines strategic marketing expertise with real-world business insight to help organizations build trust, attract qualified customers, and grow with confidence.
Momentum, Not Just Activity
At Nordique Marketing, we replace guesswork with The Growth Roadmap System™—a strategic approach that aligns marketing directly with revenue goals. Instead of focusing only on traffic, we help the right people find your business, position your brand so they choose you, and create a clear path that turns attention into qualified opportunities.
We combine strategic marketing, search visibility, and high-level execution to build predictable customer acquisition systems tailored to how your business actually grows. From local SEO and search rankings to paid advertising, website performance, brand positioning, and conversion strategy, we focus on the areas that directly impact revenue and long-term growth.
Our approach blends data, creativity, and practical execution while keeping marketing measurable, honest, and aligned with real business objectives—not vanity metrics or generic tactics. Every strategy is customized to your market, audience, and opportunities.
Based in Maine, we partner with local and growth-minded businesses that want more than marketing activity—they want momentum. At Nordique Marketing, our mission is simple: help good businesses get found, earn trust, and grow with confidence.
Selected work.
Discover how Nordique Marketing has pushed the growth and engagement of businesses.
Lumea Skincare
A skincare brand that redefined its identity and online experience using AI to optimize campaign performance and ROI.
Branding
Social media
AeroTech
Targeted B2B campaigns across LinkedIn, with marketing automation that doubled AeroTech's conversion rate.
SEO
Content strategy
Nectar Café
A local brand's visual narrative that built a strong sense of community and brand loyalty.
Content creation
Social strategy
Mova Fitness
A bold campaign that reimagined movement, energy, and brand engagement online.
Marketing strategy
Email campaign
Vetra Fashion
Targeted digital marketing and social storytelling that turned seasonal drops into lasting impact.
Digital marketing
Social media
Our Services
Discover our range of services designed to help brands tell their story.
Review Generation Reputation
AUTOMATED REVIEW REQUESTS
NEGATIVE FEEDBACK PRE-SCREENING
MULTI-PLATFORM MONITORING
REAL-TIME CUSTOMER INSIGHTS
REPUTATION SCORE TRACKING
Pay Per Result SEO
FIRST-PAGE GOOGLE GUARANTEE
NO RANKING, NO PAYMENT
THOROUGH KEYWORD RESEARCH
LONG-TAIL & HIGH-VOLUME STRATEGY
16+ YEARS OF SEO EXPERTISE
Facebook Advertising
HYPER-TARGETED AD CAMPAIGNS
A-Z AD CREATIVE & COPYWRITING
ONGOING CAMPAIGN OPTIMIZATION
LIVE PERFORMANCE DASHBOARDS
INSTAGRAM ADVERTISING INCLUDED
Google Advertising
HOLISTIC FUNNEL OPTIMIZATION
INTENT-BASED AUDIENCE REACH
SPEED & CTA PERFORMANCE REVIEW
STRATEGIC CAMPAIGN PLANNING
MAXIMUM SALES & LEAD GENERATION
Website Accessibility
ADA & WCAG 2.0 COMPLIANCE
$1M COMPLIANCE WARRANTY
AI-POWERED KEYBOARD NAVIGATION
REAL-TIME CONTENT SCANNING
CUSTOM ACCESSIBILITY INTERFACE
Winning Websites
PERSONALIZED VISITOR EXPERIENCES
AUTOMATED CONTENT TRIGGERS
LIGHTNING-FAST LOAD SPEEDS
USER-FRIENDLY DRAG-AND-DROP EDITOR
14-DAY INTERACTIVE SITE PREVIEW
4x-Conversions
PERSONALIZED VISITOR EXPERIENCES
AUTOMATED CONTENT TRIGGERS
LIGHTNING-FAST LOAD SPEEDS
USER-FRIENDLY DRAG-AND-DROP EDITOR
14-DAY INTERACTIVE SITE PREVIEW
Business Listings & Voice Search
CENTRALIZED INFO MANAGEMENT
70+ HIGH-PROFILE DIRECTORY SYNC
VOICE SEARCH OPTIMIZATION
REAL-TIME INFORMATION UPDATES
ENHANCED LOCAL SEARCH EXPOSURE
Email Marketing
150M+ OPT-IN CONSUMER RECORDS
700+ ADVANCED TARGETING PARAMETERS
HYPER-SEGMENTED CAMPAIGN STRATEGY
A-Z COPYWRITING & CAMPAIGN DESIGN
DETAILED PERFORMANCE REPORTING
Search Box Optimization
EXCLUSIVE KEYWORD DOMINATION
FIRST-PAGE SEARCH AUTHORITY
BYPASS TRADITIONAL COMPETITION
CROSS-PLATFORM & MOBILE READY
FAST 45-60 DAY RESULTS
Local Service Ads
EXCLUSIVE KEYWORD DOMINATION
FIRST-PAGE SEARCH AUTHORITY
BYPASS TRADITIONAL COMPETITION
CROSS-PLATFORM & MOBILE READY
FAST 45-60 DAY RESULTS
We work with
world-renowned solutions providers to deliver five-star service to our clients.
(Testimonials)
4.9/5
See what customer say about working with us.
Nordique has been incredible to work with. They genuinely took the time to understand Urban K-9 and built a marketing strategy that actually fits our business instead of using a one-size-fits-all approach. We’ve seen stronger visibility online, more customer inquiries, and a much clearer direction with our marketing. The communication, support, and attention to detail have been outstanding from day one. Highly recommend Nordique to any business looking for a team that truly cares about your growth.
Karen Donoghue, Urban K-9
Before working with Nordique, we knew we needed a stronger online presence but weren’t sure where to start. Their team came in with a clear plan, handled everything professionally, and made the process easy from beginning to end. They’ve helped us attract more attention online and positioned our business much more competitively in the local market. You can tell they care about delivering real results, not just selling services. We’re extremely happy with the partnership and would absolutely recommend Nordique.
Richard Deprey, Dick's Auto Body
(Clients)
Trusted by Leading Brands
(Our process)
Our process is built on clarity and collaboration — turning your vision into results, seamlessly.
(01)
Discovery & Strategy
We begin by diving deep into your brand — understanding your goals, audience, and market position. This stage is all about alignment. We identify what makes you different and set a clear direction for measurable growth.
(02)
Creative Execution
We begin by diving deep into your brand — understanding your goals, audience, and market position. This stage is all about alignment. We identify what makes you different and set a clear direction for measurable growth.
(03)
Performance & Optimization
We begin by diving deep into your brand — understanding your goals, audience, and market position. This stage is all about alignment. We identify what makes you different and set a clear direction for measurable growth.
All the details, explained
What services do you offer?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
How do you start working with new clients?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
Do you work with all industries?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
What makes Magnetiq different from other agencies?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
How long does it take to see results?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
Can you manage ongoing marketing for our brand?
We begin with a discovery call to understand your business, audience, and objectives. From there, we develop a customized strategy and project timeline that fits your needs.
